Introducing Casa Privada Bacardí: A New Chapter in Luxury

2026 marks the beginning of an extraordinary new era for Bacardí. With deep roots in craftsmanship, legacy, and family, we are proud to unveil Casa Privada Bacardí, an invitation-only private client division dedicated to those who seek the rare, the refined, and the unforgettable.

Casa Privada (The Private House) is more than a name. It is a philosophy. A return to the essence of La Gran Familia Bacardí where tradition is not only preserved, but personally shared. Where access is quietly extended to those who understand its worth, and every moment is designed to become unforgettable.

This exclusive new offering opens the doors to a suite of elevated privileges designed for the most discerning enthusiasts, collectors, and cultural tastemakers. Members of Casa Privada Bacardí will enjoy:

• Access to rare and limited-edition spirits, including bespoke barrel selections and private releases

• Curated experiences, from private tastings and collector dinners to immersive journeys at Bacardí’s iconic Brand Homes

• Personalized gifting and acquisition services

• Invitation to intimate, high-touch events around the world

• A dedicated liaison to ensure every interaction is seamless and personally tailored

Casa Privada Bacardí is more than a program. It is a passport to the inner circle, a place where rarity is experienced, tradition is shared, and family is deeply felt.

We look forward to raising a glass with those who are ready to step into this next chapter.

Welcome to Casa Privada. Bienvenidos a la Familia.